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October 16, 2025

Roots Named to the 2025 CB Insights’ List of the 50 Most Innovative Insurtech Startups

Roots Named CB Insights 50 Most Innovative Insurtech Startups

NEW YORK, October 16, 2025CB Insights today named Roots to its fourth annual Insurtech 50 list of the world’s most promising private insurtech companies. The announcement coincided with a launch event at ITC Vegas.

"The 2025 Insurtech 50 is a barometer for insurance innovation," said Chris Sekerak, Senior Analyst at CB Insights. "Nearly three quarters of the winners were not in business at the start of this decade. These new entrants are shaping a competitive landscape where AI agents augment operations and customers gain more coverage choices."

"We're honored to be recognized by CB Insights on the 2025 Insurtech 50 list," said Chaz Perera, Co-Founder and CEO of Roots. "This achievement reflects our team's unwavering commitment to solving real problems for insurers with AI that actually works. Our customers are seeing transformative results like 97%+ straight-through processing, millions in cost savings, and turnaround times reduced from hours to minutes. We're not just talking about AI's potential; we're delivering guaranteed outcomes across claims, underwriting, and policy servicing. I'm incredibly proud of the Roots team for building technology that's reshaping how insurance operates, and grateful to our customers who trust us to power their most critical workflows."

Utilizing CB Insights’ Strategy Terminal, the 50 winners were selected based on several factors, including CB Insights’ datasets on deal activity, industry partnerships, investor strength, hiring momentum, and private company signals like Commercial Maturity and Mosaic Scores. They also reviewed Analyst Briefings submitted directly to them by startups, and leveraged Scouting Reports powered by CB Insights’ Team of Agents.

CB Insights 2025 Insurtech 50 Market Map

Roots’ inclusion on the Insurtech 50 list underscores its leadership in delivering its Agentic AI platform for insurance to solve the pervasive process automation challenges of unstructured data in insurance, which contributes to an estimated $100 billion in value loss annually. The company’s solutions directly tackle high operational costs, data processing consistency and errors, and talent shortages across critical areas like underwriting, claims, and policy servicing. Roots’ market success is validated by production deployments of over 80 Insurance AI Agents and a Net Promoter Score of 74, demonstrating strong customer traction and trust. The company's InsurGPT™ AI model, outperforms general models like OpenAI and Google Gemini as measured on insurance LLM benchmarks. Roots is also the only Insurtech vendor to offer an outcome-based performance guarantee.

Quick facts on the 2025 Insurtech 50:

  • $3.6B in equity funding raised over time, including $0.6B in 2025 so far.
  • 60% of the winners are early-stage insurtechs, up 20 percentage points from last year’s winners.
  • 260+ business relationships since 2021, including with industry leaders like Amazon Web Services, Generali, and Sun Life.
  • Success probabilities among the global top 3% of private companies, signaled by a median CB Insights’ Mosaic score of 734 out of 1,000.

*All figures as of September 30, 2025.

 

About CB Insights

Headquartered in New York City, CB Insights is the leading provider of AI for market intelligence. The company aggregates, validates, and analyzes hard-to-find private and public company data. Its powerful AI tells users what it all means to them personally. The world's smartest companies rely on CB Insights to focus on the right markets, stay ahead of competitors, and identify the right targets for sales, partnership, or acquisition. Visit www.cbinsights.com for more information.

Contact:
Jason Saltzman
Head of Insights, CB Insights
jason.saltzman@cbinsights.com

 

About Roots    

Roots is a leading provider of AI-powered solutions for the insurance industry. The company’s agentic AI platform enables insurers to transform their operations with unmatched accuracy and speed. Roots’ pre-trained, insurance-specific AI, InsurGPT™, delivers rapid time-to-value, measured in weeks, not months. Used by three of the top five P&C carriers and three of the top ten brokers, Roots enables brands to liberate their teams from complex workflows, allowing them to focus on what truly matters, delighting customers with superior service and care. For more information, visit www.roots.ai.   

Contact :
Roots  
Bill Betcher
media@roots.ai  

 

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