NEW YORK – April 29, 2025 - Roots, creator of the agentic AI platform for insurance and InsurGPT™, the world's first generative AI model for insurance, today announced that Frontline Insurance has chosen Roots’ AI agents to enhance the efficiency of its claims and underwriting operations. Frontline is a leading multi-state Property & Casualty insurer delivering customizable solutions across the Southeastern United States.
After evaluating several vendors, Frontline determined that Roots was the preferred technology provider to meet its needs. Roots’ AI agents are powered by InsurGPT, which includes proprietary generative AI designed specifically for insurance. Frontline is implementing Roots across a number of functional areas to increase efficiency and allow employees to focus on more ‘value add’ work.
“Roots showcased their knowledge of the industry, bringing a level of expertise to our discussions that we were simply not getting from other vendors,” said Kurt Bonigut, CIO, Frontline Insurance. “The Roots team critically understood our vision and delivered a customer centric solution. We are very excited about this partnership.”
“Manual processes limit insurance organizations’ ability to scale teams, increase efficiencies and positively impact customer service,” said Chaz Perera, co-founder and CEO of Roots. “With Roots, Frontline will be able to implement cutting-edge AI for a more streamlined approach. We look forward to partnering with Frontline to help reach its business goals.”
About Roots
Roots (formerly Roots Automation) is the leading provider of AI-powered solutions for the insurance industry. The company’s agentic AI platform enables insurers to transform their operations with unmatched accuracy and speed. Roots’ pre-trained, insurance-specific AI agents deliver rapid time-to-value, measured in weeks, not months. Roots is used by three of the top five P&C carriers and three of the top 10 brokers. For more information, visit www.roots.ai.
About Frontline Insurance
Frontline® serves residential and commercial property owners throughout the Southeast United States including Florida, Alabama, Georgia, North Carolina, South Carolina, and Virginia. Frontline specializes in innovative insurance products for primary, secondary, seasonal, and commercial property owners. For more information, visit www.frontlineinsurance.com.
Media Contacts
Market Street Group
Jessica Mularczyk
jessica@marketstreetgrp.com
Frontline Insurance
Emily Brown
ebrown@frontlineinsurance.com